The FDA Wants to Ban Juul by Zachary Siegel Substance The Food and Drug Administration has authorized Juul Labs to keep its e cigarettes on the market, a major reversal after the agency completely banned the company's products in 2022. The FDA announced Thursday that Juul labs can continue to sell e cigarettes and refill cartridges, determining that the company's menthol and tobacco flavored pods are appropriate for the protection of public health. California Menthol Vape Ban: About the California Flavored Tobacco Ban JUUL