The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example The Science of Why No One Agrees on the Color of This Dress WIRED London Times Women's Framed V Neck Flutter Sleeve Flare Dress Black Ivory Size L Viral optical illusion reignites blue and black or white and gold dress debate The Mirror US